Applico Report: US B2B Marketplaces Top 50 Ranking 2021
B2B distribution, the United States’ largest industry generating nearly $7 trillion annually, is undergoing tremendous change. Few alarm bells are sounding and most distributors show little concern about what Ian Heller calls the wholesalepocalypse. Yet Amazon Business has rapidly made headway in B2B distribution.
Per Applico’s prediction in 2018, Amazon Business is on track to do $75B in annual GMV by 2023. Bank of America analysts predicted $52B by the end of 2023, but Amazon Business’ current growth trajectory has surpassed that projection. B2B distributors, as well as manufacturers, are in BIG trouble. The rise of Amazon Business spells the downfall of large incumbent distributors and manufacturers, if they don’t act.
This report ranks the top 50 B2B marketplace startups. Like distributors, these startups are also competing against Amazon Business. We believe every startup in this ranking should be studied thoroughly by distributors and manufacturers alike. And quickly. Asset-inflation is on the rise according to Lending Tree’s Chief Economist Tendayi Kapfidze:
Many of the top 50 marketplaces still represent attractive opportunities for strategics evaluating an acquisition, investment or partnership opportunity.
Inside the Report:
Fundraising Statistics
GMV and Revenue Insights
Detailed Ranking Breakdown
Owning the Network and Preventing Competitive Threats
Vertical-by-vertical B2B Comparison
Partnership vs. M&A Opportunities
The key to beating Amazon Business
Top 50 B2B vs. Amazon Business GMV
This full 30 page report is available for download to Distribution Technology subscribers!