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Applico Report: US B2B Marketplaces Top 50 Ranking 2022
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Applico Report: US B2B Marketplaces Top 50 Ranking 2022

Alex Moazed's avatar
Alex Moazed
Dec 12, 2022
∙ Paid

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B2B Distribution Technology
B2B Distribution Technology
Applico Report: US B2B Marketplaces Top 50 Ranking 2022
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We at Applico couldn’t be more proud to share our 2022 ranking of the Top 50 B2B Marketplaces with you, our Distribution Technology subscribers. Everyone at Applico can attest to the many long days and nights that have gone into this detailed, data-driven report. We are so excited for you to have a chance to read it, and for it to help both inform and define what’s to come in 2023.


Many of you already know how difficult it is to build a successful marketplace, especially in B2B commerce. Our 2022/23 ranking highlights 18 new entrants, with 7 companies that have graduated off the list after going public or having been acquired.

$2.2 billion was put into B2B marketplaces in 2021, with another $1.7 billion added in the first nine months of 2022. What’s even more exciting is how investors are not the only ones to take notice, with manufacturers, SaaS companies, large tech monopolies, and incumbent B2B distributors all taking material action in the past year to further their involvement with B2B marketplaces.

Here’s our Top 10:

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The 2022 Top 10! The full report contains a detailed view.

Learn About:

  • Fundraising Statistics

  • GMV and Revenue Insights

  • Detailed Ranking Breakdown

  • Honorable Mentions

  • Vertical-by-vertical B2B Comparison

  • eCommerce vs. Marketplace Growth

  • Creating a Culture of Innovation

  • Top 50 B2B vs. Amazon Business GMV

SaaS Evolution into Marketplace

More and more, we see linear SaaS tech companies investing in the future, either evolving their business model to be a marketplace or investing in existing marketplaces. B2B distributors are taking notice as well, making a record amount of tech investments.

This full 36 page report is available for download to Distribution Technology subscribers!

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